Independent, dedicated and agile quality wholesale, sales & promotion services for your FMCG products throughout Europe

Small and medium-sized tobacco companies as well as the vaping industry struggle to find reliable and independent distribution & promotion partners.

Profitability is plummeting for those companies who still operate with their own sales teams due to increased complexity and cost, tax increases, restrictive legislation and declining volumes

Companies which traditionally provided these services are refocusing their activities and have exclusive agreements preventing them to promote any competing or third party’s products.

Newcomers in the European retail market miss the knowledge to penetrate these difficult to penetrate and well controlled distribution channels.

Reduced overheads and proven IT & CRM systems enable us to reliably & efficiently deliver our tailor-made services.

What we do :

Due to ever more complex and restrictive legislation many medium-sized companies are not able to find adequate distribution partners in Europe. Either they have to set up an own sales force, go to their biggest competitor or go to a third-party provider lacking both specific tobacco industry knowhow and its particular distribution channels. Moreover, even bigger players which are entering new product segments very often lack adequately trained people to support their fast-paced product launches.

Gathering under one roof selected products from small and mid-sized FMCG producers which can’t afford an own sales and promotion team, we at UBRS Group relentlessly support the brands we represent and strive to make them grow.

All UBRS Group companies provide tailor-made retail solutions catering mostly to mid-sized FMCG companies which do not have their own sales, distribution & promotion teams in Europe. We provide our partners the solution they need: warehousing, distribution and merchandising of tobacco, alcoholic beverages, spirits and other taxable goods, tax operator and fiscal representative (own bonded warehouse), key account management, in-field promotions and general sales support functions (BI, sales strategy, analytics, etc…).
 
Through our excellent network and contacts with most – if not all – key accounts we guarantee swift product listings and an adequate follow-up for our partners’ products.

Markets covered: Luxembourg, Belgium, The Netherlands, Spain, Portugal, Italy, France

Bonded warehouse facilities in different markets

Finance controlling, legal, corporate and regulatory services

Dedicated sales managers per geographical cluster or product group

Key account management.

Experience, focused and agile sales team

Sales support services (BI, IT structure, CRM).

Multi-channel approach: tobacco retailers, convenience, supermarkets, petrol, food, press, multiples and independent retailers.

Typically 6-8 week sales cycles with clear performance targets and follow up for customers based on individual service level agreements (SLA).

High visit capacity in the field ranging from 12 – 28 visits per day (depending on the market)

Why work with UBRS Group ?

More than 50 years combined Experience in the tobacco and tobacco-related industries on all levels:

›General Management, Finance / controlling, Manufacturing, Import / Export, Supply Chain, Trading, Wholesale and Promotion / Distribution.

100% commitment and strong belief in the future of the tobacco industry consumers and their new ways of consumption

Simple transparent company structure with limited overheads, agile modus operandi, transparent fees

Experienced sales force driven by people who know the industry

Direct and Professional Key Account Management (direct contacts to decision makers)

State-of-the-art IT/CRM structure thus ensuring that we can measure what we promise

Ability to open new markets and deliver efficient solutions for our partners

Contact us

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